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  • Oway Curly Potion amber glass bottle with pump dispenser
  • Bottle of 'Curly Potion' by OWAY a curly hair styling cream with a yellow label on a gray surface with plants.
  • Oway_Curly_Potion_50ml_travel-sized
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Oway

Curly Potion

Curly Potion

£24.20
£24.20
Tax included. Shipping calculated at checkout.

Availability In Stock

Description

Our Glasshouse 'go-to' curling styling product. Oway Curly Potion is a conditioning, shape-defining curl elixir engineered to enhance, structure, and hydrate naturally wavy, curly, or permed hair. Formulated with biodynamic liquorice, organic hypericum, and ethically sourced carapa oil, this lightweight potion defines curl patterns and tames frizz while maintaining soft, touchable movement without crispiness or residue and enriched with Orange-pulp Extract, up-cycled from food waste and ethically produce marula oil.

Available in a full-sized 240ml bottle for daily routine or a compact 50ml travel size—it seals the hair cuticle to guard against moisture loss and humidity, leaving curls elastic, defined, and naturally glossy throughout the day.

Key Features:

  • Shapes, defines, and boosts elasticity in wavy and curly hair patterns

  • Tames frizz and seals the cuticle against atmospheric humidity

  • Enriched with nourishing biodynamic liquorice and organic hypericum extracts

  • Leaves curls soft, flexible, and touchable with zero stiffness or flaking

  • Free from parabens, synthetic fragrances, silicones, and harsh sulfates

Sustainable Design: Housed in infinitely recyclable amber glass bottles with a pump applicator to preserve botanical freshness and eliminate single-use plastic waste.

Mix with Curl Priming Cream for ultimate hydration, shine, and definition. 

Vegan / Cruelty Free / Sodium Chloride Free / Sulphate Free / Paraben Free / 100% Natural Fragrance / Recyclable

Net Vol: 50ml (1.7 fl. oz.) / 240ml (8.1 fl. oz.)

Paraben Free / Certified Biodynamic & Organic Botanicals / Cruelty Free / 100% Vegan

Directions

Apply a small amount to clean, towel-dried hair, distributing evenly through lengths and ends using hands or a wide-tooth comb. Scrunch upward to encourage curl formation and allow to air-dry or blow-dry using a diffuser. Can also be applied sparingly to dry curls to reactivate shape and tame flyaways between washes.

Brand

Oway (Organic Way) is the world’s first professional hair care line powered by zero-mile biodynamic botanicals, grown without synthetic fertilizers or pesticides on their 50,000sqm Ortofficina farm in Bologna, Italy.

Committed to 100% agricosmetics, Oway replaces synthetic chemicals with organic hydrolates, essential oils, and raw plant extracts. All formulas are packaged exclusively in infinitely recyclable amber glass and aluminum containers to protect ingredient vitality while reducing environmental impact.

Ingredients

Aqua/Water/Eau OZ, Alcohol Denat. ND, Glycerin ND, Polysorbate 20 ND, Polyquaternium-28, Macadamia Seed Oil Glycereth-8 Esters ND, Glycyrrhiza Glabra (Licorice) Root Extract BD, Hypericum Perforatum Extract O, Carapa Guaianensis Seed Oil FT, Citrus Aurantium Dulcis (Orange) Peel Oil EO, Citrus Nobilis (Mandarin Orange) Peel Oil EO, Vanilla Planifolia Fruit Extract ND, Citric Acid ND, Sodium Benzoate, Potassium Sorbate, Limonene ND, Linalool ND.

(BD) Biodynamic Active Ingredient / (O) Organically Grown Ingredient / (FT) Fair Trade Ingredient / (EO) Essential Oil / (ND) Naturally Derived Ingredient / (OZ) Ozonated Water

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