Curl Priming Cream 150ml

OWAY Curl Priming Cream is a deeply moisturising, leave-in priming elixir engineered to prepare, detangle, and protect naturally wavy, curly, and coily hair patterns. Enriched with upcycled orange-pulp extract—sustainably rescued from food waste—and ethically sourced marula oil, this velvety prep cream fills porous hair fibers, seals the cuticle, and shields curls against environmental humidity and heat styling.

Designed as an essential base layer before styling—it conditions coarse or rebellious textures, tames stubborn frizz, and enhances pattern elasticity, leaving curls defined, resilient, and touchably soft without heavy buildup.

Key Features:

• Primes, detangles, and deeply hydrates wavy, curly, and coily textures

• Shields cuticles against atmospheric humidity, frizz, and heat damage

• Formulated with upcycled orange-pulp extract and deeply nourishing marula oil

• Enhances natural curl pattern, softness, and overall bounce

• Free from parabens, synthetic fragrances, silicones, and harsh sulfates

Sustainable Design: Housed in an infinitely recyclable 150ml amber glass bottle with a precise pump dispenser to preserve botanical vitality and eliminate single-use plastic waste.

Net Vol: 150ml / 5.1 fl. oz.

Paraben Free / Certified Biodynamic & Organic Botanicals / Cruelty Free / 100% Vegan

Distribute evenly through clean, towel-dried hair from mid-lengths to ends using hands or a wide-tooth comb to detangle. Follow with your preferred Oway styling product (such as Oway Curly Potion) to shape and define, then air-dry or blow-dry using a diffuser.

Oway (Organic Way) is the world’s first professional hair care line powered by zero-mile biodynamic botanicals, grown without synthetic fertilizers or pesticides on their 50,000sqm Ortofficina farm in Bologna, Italy.

Committed to 100% agricosmetics, Oway replaces synthetic chemicals with organic hydrolates, essential oils, and raw plant extracts. All formulas are packaged exclusively in infinitely recyclable amber glass and aluminum containers to protect ingredient vitality while reducing environmental impact.

Aqua/Water/Eau OZ, Alcohol Denat. ND, Glycerin ND, Cetearyl Alcohol ND, Behentrimonium Chloride ND, Citrus Aurantium Dulcis (Orange) Fruit Extract UC/ND, Sclerocarya Birrea Seed Oil FT, Glycyrrhiza Glabra (Licorice) Root Extract BD, Hypericum Perforatum Extract O, Citrus Aurantium Dulcis (Orange) Peel Oil EO, Citrus Nobilis (Mandarin Orange) Peel Oil EO, Vanilla Planifolia Fruit Extract ND, Citric Acid ND, Sodium Benzoate, Potassium Sorbate, Limonene ND, Linalool ND.

(BD) Biodynamic Active Ingredient / (O) Organically Grown Ingredient / (FT) Fair Trade Ingredient / (UC) Upcycled Ingredient / (EO) Essential Oil / (ND) Naturally Derived Ingredient / (OZ) Ozonated Water